About Us


ECHO Designer Boutique showcases New Zealand Designer fashion. We have a selection of current season garments, past season at great prices, and overseas samples in sizes 8 - 24 at up to 70% less than recommended retail price. Be sure to check out our $50 and under sale!

Some of the New Zealand Designers we stock are Helga May, Minx shoes, C.REED, Bittermoon, Sabatini, Loobie's Story, Madly Sweetly, GLAM, as well as some one-off overseas samples.

*Not all garments for sale on our website are available in store and not all garments in store are listed online

Our boutique is located in the seaside village of Devonport, Auckland at 30 Victoria Road, the main shopping street of Devonport. We opened our clothing store 1998 and launched our living store in January 2017, (which closed in Covid 2021). We have a selection of the best sellers from our living store available at our boutique. 


Monday-Friday 10am-4pm

Saturday 10am-4pm

Sunday 11am-3pm

Public holidays 11am-3pm

Christmas Holiday Hours: open 27th-31st Dec 11-3pm


Our aim is to bring you great designer pieces, at an affordable price. We focus on locally made and unique designs that you'll love.